PWN Global Webinar: Harness the Power of Innovation Strategy

05 October 2023 13:00 CEST - 14:00 CEST WEBINAR

In her thought-provoking book, Frontiers in Product Innovation Strategy, Prof. Diana Derval, Chief Investigator of the B Corp DervalResearch, invites leaders to rethink their approach to innovation strategy for people and planet-friendly futures.

Join this PWN webinar for an exclusive conversation with the author and through lively business cases from BTS, The Body Shop, and Chocopain, and you will:

  • get a comprehensive review of recent breakthroughs in innovation strategy 
  • harness the power of behavioral sciences and adaptive management for good 
  • discover a new way to predict innovation response and market outcomes 
  • infuse sustainable practices in your strategy map

Find out more about the book, here. 



Event details

Member price
€0 per attendee
Non-member price
€30 per attendee
Other details
For more information regarding this webinar, please contact:
[javascript protected email address]


  • Prof Diana Derval, PhD, EMBA
    Chief Investigator Derval Research VIEW PROFILE

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